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      <image:title>Introducing The Sniper Collection</image:title>
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      <image:caption>Person underwater with fish</image:caption>
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      <image:title>One Piece Strap Guide | What are One Piece Watch Straps?</image:title>
      <image:caption>A green replacement Nixon one piece watch strap</image:caption>
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      <image:title>Introducing the Art of the Escape.</image:title>
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      <image:title>75+ Unique Watch Engraving Ideas for Every Occasion</image:title>
      <image:caption>A selection of watch parts and watch engravings</image:caption>
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      <image:title>What is Watch Lug Width and How to Measure It</image:title>
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      <image:title>How to Remove &amp; Change a Watch Strap</image:title>
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    <loc>https://nz.nixon.com/blogs/stories/high-surf-in-italy-a-planet-in-need</loc>
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      <image:title>High Surf in Italy. A Planet in Need.</image:title>
      <image:caption>Italian Storm artistic cover image</image:caption>
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      <image:title>Gift A Meal To Those In Need.</image:title>
      <image:caption>Buy an Item. Gift a Meal.</image:caption>
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    <loc>https://nz.nixon.com/blogs/stories/dork-too-smart-ass-watch</loc>
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      <image:title>Dork Too: Smart Ass Watch</image:title>
      <image:caption>The Nixon Dork Too on a workbench</image:caption>
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    <loc>https://nz.nixon.com/blogs/stories/how-to-clean-a-stainless-steel-watch</loc>
    <lastmod>2024-11-14T15:18:15+10:00</lastmod>
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      <image:title>How to Clean a Stainless Steel Watch</image:title>
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    <loc>https://nz.nixon.com/blogs/stories/water-resistant-vs-waterproof-watches</loc>
    <lastmod>2024-11-14T15:18:16+10:00</lastmod>
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      <image:title>Water Resistant vs. Waterproof Watches</image:title>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/john-john-florence-talks-olympic-preparations</loc>
    <lastmod>2024-11-14T15:18:17+10:00</lastmod>
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      <image:title>John John Florence Talks Olympic Preparations</image:title>
      <image:caption>John John Florence surfing</image:caption>
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    <lastmod>2024-11-14T15:18:19+10:00</lastmod>
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      <image:title>Surfing x Olympics: Tokyo Games Breakdown</image:title>
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      <image:title>Skateboarding x Olympics: Tokyo Games Breakdown</image:title>
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    <loc>https://nz.nixon.com/blogs/stories/what-is-a-chronograph-watch-how-to-use-one</loc>
    <lastmod>2024-11-14T15:18:21+10:00</lastmod>
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      <image:title>What is a Chronograph Watch &amp; How to Use One</image:title>
      <image:caption>White Nixon 51-30 Chrono watch</image:caption>
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    <loc>https://nz.nixon.com/blogs/stories/what-are-the-best-tides-times-to-go-surfing</loc>
    <lastmod>2024-11-14T15:18:23+10:00</lastmod>
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      <image:title>What are the Best Tides &amp; Times to Go Surfing?</image:title>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/rover</loc>
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    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Rover_7fb1b6c4-8590-4a79-be7c-7a4ca79c1681.jpg?v=1711554390</image:loc>
      <image:title>Rover</image:title>
      <image:caption>Nixon Rover watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/synapse</loc>
    <lastmod>2024-11-14T15:19:03+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Synapse_fe754d92-5ee0-4d10-981f-9b398016295e.jpg?v=1711554394</image:loc>
      <image:title>Synapse</image:title>
      <image:caption>Nixon Synapse watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/divvy</loc>
    <lastmod>2024-11-14T15:19:04+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Divvy_c566c00b-609b-48dc-a8d5-25af632c648a.jpg?v=1711554399</image:loc>
      <image:title>Divvy</image:title>
      <image:caption>Nixon Divvy watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/axe</loc>
    <lastmod>2024-11-14T15:19:05+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Axe_74160001-a18b-4412-a5a1-634d31dec36b.jpg?v=1711554396</image:loc>
      <image:title>Axe</image:title>
      <image:caption>Nixon Axe watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/axis</loc>
    <lastmod>2024-11-14T15:19:06+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Axis_63c0d2fe-dc25-41c5-b93a-5933069e5ed7.jpg?v=1711554398</image:loc>
      <image:title>Axis</image:title>
      <image:caption>Nixon Axis watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/spur</loc>
    <lastmod>2024-11-14T15:19:07+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Spur_877cc6e0-3c70-44cf-85d7-14715aaa5a40.jpg?v=1711554399</image:loc>
      <image:title>Spur</image:title>
      <image:caption>Gold Nixon Spur watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/genie</loc>
    <lastmod>2024-11-14T15:19:08+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Genie_b7b89938-6e09-434c-b4b4-92f7462f4c08.jpg?v=1711554401</image:loc>
      <image:title>Genie</image:title>
      <image:caption>Nixon Genie watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/48-20</loc>
    <lastmod>2024-11-14T15:13:40+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/4820_Chrono_2a95ff89-3428-4091-be36-383c0544a516.jpg?v=1711554394</image:loc>
      <image:title>48-20</image:title>
      <image:caption>Nixon 48-20 watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/automatic-chrono</loc>
    <lastmod>2024-11-14T15:13:41+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Automatic_Chrono_df212185-5964-474e-8043-e99e7c0305ad.jpg?v=1711554391</image:loc>
      <image:title>Automatic Chrono</image:title>
      <image:caption>Nixon Automatic Chrono watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/baja</loc>
    <lastmod>2024-11-14T15:13:43+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Baja_9cbb3cfb-dfeb-40af-ae69-e0efea0888e9.jpg?v=1711554394</image:loc>
      <image:title>Baja</image:title>
      <image:caption>Nixon Baja watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/october-leather</loc>
    <lastmod>2024-11-14T15:13:44+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/October_Leather_1bfc5a75-9374-400d-b241-7d54a89ad647.jpg?v=1711554424</image:loc>
      <image:title>October Leather</image:title>
      <image:caption>Nixon October Leather watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/tangent</loc>
    <lastmod>2024-11-14T15:13:46+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Tangent.jpg?v=1711554406</image:loc>
      <image:title>Tangent</image:title>
      <image:caption>Nixon Tangent watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/ultratide</loc>
    <lastmod>2024-11-14T15:13:48+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Ultratide_266e304a-ef85-40e4-bed7-56d24b2a32aa.jpg?v=1711554409</image:loc>
      <image:title>Ultratide</image:title>
      <image:caption>Nixon Ultratide Surf watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/volta</loc>
    <lastmod>2024-11-14T15:13:49+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Volta.jpg?v=1711554399</image:loc>
      <image:title>Volta</image:title>
      <image:caption>Nixon Volta watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/shutter</loc>
    <lastmod>2024-11-14T15:13:50+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/ShutterSS_beab9f43-d010-4cea-b8a4-820a73e21bdb.jpg?v=1711554402</image:loc>
      <image:title>Shutter</image:title>
      <image:caption>Nixon Shutter watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/gogo</loc>
    <lastmod>2024-11-14T15:13:52+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Gogo_82288d3b-75f1-4970-80d8-cff58cd64275.jpg?v=1711554405</image:loc>
      <image:title>GoGo</image:title>
      <image:caption>Nixon GoGo watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/shelby</loc>
    <lastmod>2024-11-14T15:13:53+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Shelby_f68ae1ba-f7e6-4de6-8871-e97ecb884441.jpg?v=1711554404</image:loc>
      <image:title>Shelby</image:title>
      <image:caption>Nixon Shelby watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/cruiser</loc>
    <lastmod>2024-11-14T15:13:55+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Cruiser.jpg?v=1711554407</image:loc>
      <image:title>Cruiser</image:title>
      <image:caption>Nixon Cruiser watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/sam</loc>
    <lastmod>2024-11-14T15:13:56+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Sam.jpg?v=1711554409</image:loc>
      <image:title>SAM</image:title>
      <image:caption>Nixon SAM watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/tessa</loc>
    <lastmod>2024-11-14T15:13:58+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Tessa_7fed10b3-0f09-4f87-aaf2-1d45963938d1.jpg?v=1711554416</image:loc>
      <image:title>Tessa</image:title>
      <image:caption>Silver Nixon Tessa watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/highball</loc>
    <lastmod>2024-11-14T15:13:59+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Highball.jpg?v=1711554405</image:loc>
      <image:title>Highball</image:title>
      <image:caption>Nixon Highball pocket watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/steelcat</loc>
    <lastmod>2024-11-14T15:14:01+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Steelcat_ab7423f2-37ea-441b-83d2-b0467de4fc0b.jpg?v=1711554405</image:loc>
      <image:title>Steelcat</image:title>
      <image:caption>Black Nixon Steelcat watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/blaster</loc>
    <lastmod>2024-11-14T15:14:02+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Blaster.jpg?v=1725386516</image:loc>
      <image:title>Blaster</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/monopoly</loc>
    <lastmod>2024-11-14T15:14:04+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Monopoly_988d6187-e09c-46fc-9981-4a3ca31c5ace.jpg?v=1711554408</image:loc>
      <image:title>Monopoly</image:title>
      <image:caption>Nixon Monopoly analog watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/don</loc>
    <lastmod>2024-11-14T15:14:05+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Don_cfec709e-4be9-449d-b7c3-5830cda87bbd.jpg?v=1711554408</image:loc>
      <image:title>Don</image:title>
      <image:caption>Silver and blue Nixon Don watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/magnacon</loc>
    <lastmod>2024-11-14T15:14:07+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Magnacon_2f78cd7d-8816-432a-84fc-9d1fcfba1647.jpg?v=1711554413</image:loc>
      <image:title>Magnacon</image:title>
      <image:caption>Nixon Magnacon SS chronograph watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/monarch</loc>
    <lastmod>2024-11-14T15:14:08+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Monarch_54730108-e4df-477d-be03-87de7b293675.jpg?v=1711554408</image:loc>
      <image:title>Monarch</image:title>
      <image:caption>All gold Nixon Monarch watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/passport</loc>
    <lastmod>2024-11-14T15:14:10+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Passport_711a22aa-f000-4992-801d-1a016cdcbc3b.jpg?v=1711554409</image:loc>
      <image:title>Passport</image:title>
      <image:caption>All black Nixon Passport watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/bobbi</loc>
    <lastmod>2024-11-14T15:14:12+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Bobbi_3adf5290-3175-4e40-9e28-0527bca1ffe7.jpg?v=1711554412</image:loc>
      <image:title>Bobbi</image:title>
      <image:caption>All black Bobbi Nixon watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/camden</loc>
    <lastmod>2024-11-14T15:14:13+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Camden_757b76bc-9987-4f29-a834-41d02bf624e1.jpg?v=1711554407</image:loc>
      <image:title>Camden</image:title>
      <image:caption>All black Nixon Camden watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/identity</loc>
    <lastmod>2024-11-14T15:14:15+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Identity_a8ef6818-2877-4b79-b990-6807c86c3cbf.jpg?v=1711554413</image:loc>
      <image:title>Identity</image:title>
      <image:caption>Gold and brown Nixon Identity watch</image:caption>
    </image:image>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/supertide</loc>
    <lastmod>2024-11-14T15:14:16+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Supertide_01cb4050-22cf-4ea5-adf1-14fa8b2e91bb.jpg?v=1711554410</image:loc>
      <image:title>Supertide</image:title>
      <image:caption>Man wearing the Nixon Supertide Surf watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/optique</loc>
    <lastmod>2024-11-14T15:14:18+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Optique_08ef6ae6-3d8b-4e4b-a193-1cddb4d26b8f.jpg?v=1711554409</image:loc>
      <image:title>Optique</image:title>
      <image:caption>Nixon Optique watch closeup</image:caption>
    </image:image>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/zion-wright-forever-an-olympian</loc>
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    <changefreq>weekly</changefreq>
    <image:image>
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      <image:title>Zion Wright: Forever, An Olympian</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/nixon-x-grateful-dead-a-collection-of-instant-classics</loc>
    <lastmod>2024-11-14T15:18:50+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/D_M_Grateful_Dead_Blog_Header_1.jpg?v=1711554423</image:loc>
      <image:title>Nixon x Grateful Dead: A Collection of Instant-Classics</image:title>
      <image:caption>Nixon and Grateful Dead collaboration Sentry watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/grateful-dead-true-originals-of-music-subculture</loc>
    <lastmod>2024-11-14T15:18:51+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/D_M_Grateful_Dead_Blog_Header_2.jpg?v=1711554413</image:loc>
      <image:title>Grateful Dead: True Originals of Music Subculture</image:title>
      <image:caption>Nixon and Grateful Dead collaboration design</image:caption>
    </image:image>
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  <url>
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    <lastmod>2024-12-04T06:29:30+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/guide-to-watch-parts-diagram-featured_70f1e140-6cd7-470e-81b5-e0449c8979e2.png?v=1733257769</image:loc>
      <image:title>18 Parts of a Watch and a Watch Anatomy Diagram</image:title>
    </image:image>
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    <lastmod>2024-11-14T15:18:57+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
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      <image:title>How to Clean a Hat - Buckets, Beanies, Caps and More</image:title>
      <image:caption>Man in the forest wearing a Nixon hat</image:caption>
    </image:image>
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    <lastmod>2024-11-14T15:18:52+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Spectra_1.jpg?v=1711554420</image:loc>
      <image:title>The Automatic Timepiece Powered by You, Spectra</image:title>
      <image:caption>Women wearing a Nixon Spectra Automatic watch in the driver seat of a car</image:caption>
    </image:image>
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  <url>
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    <lastmod>2024-11-14T15:18:53+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
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      <image:title>The Watch for Off-Grid Adventure, Regulus Expedition</image:title>
    </image:image>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/inside-thalia-leather</loc>
    <lastmod>2024-11-14T15:18:54+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/22.1-D1-ThaliaCampaign-Website-PDP50.50-1080x1080-D.jpg?v=1725386518</image:loc>
      <image:title>Elegant by Design, Bold by Nature: Thalia</image:title>
    </image:image>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/watch-bezels</loc>
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      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/51-30-timing-bezel-featured-image.png?v=1714506721</image:loc>
      <image:title>Guide to Watch Bezels: What They Are, How to Use Them</image:title>
      <image:caption>Man wearing a Nixon 51-30 closes a Nixon backpack</image:caption>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/john-john-florence-interview-2021</loc>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/JJF-Blog-1.jpg?v=1711554422</image:loc>
      <image:title>7(ish) Questions with Pro Surfer John John Florence</image:title>
      <image:caption>John John Florence paddles out on his surf board</image:caption>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/different-watch-movement-types</loc>
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    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/automatic-watch-movement-nixon-5th-element-size.jpg?v=1714506723</image:loc>
      <image:title>Guide to Watch Movement Types</image:title>
      <image:caption>Back of a Nixon Automatic Watch</image:caption>
    </image:image>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/how-to-wear-a-watch</loc>
    <lastmod>2024-11-14T15:19:00+10:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/how-to-wear-a-watch.jpg?v=1714506716</image:loc>
      <image:title>How to Wear a Watch for the Right Fit &amp; Style</image:title>
      <image:caption>Person wearing a Nixon analog watch getting ready to ride a bike</image:caption>
    </image:image>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/grateful-dead-archivist-interview</loc>
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    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/GD-Blog-Image-v2_10ec47d4-8663-4f66-8ddd-34963dc33325.jpg?v=1745256465</image:loc>
      <image:title>Grateful Dead Artwork Origin Stories, Understanding the Collection</image:title>
      <image:caption>Gold Nixon Time Teller with Grateful Dead art</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/how-to-set-up-your-ripley-watch</loc>
    <lastmod>2024-11-14T15:14:21+10:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Ripley-5050-zoomedin.jpg?v=1711554428</image:loc>
      <image:title>How To Set Up Your Ripley Watch</image:title>
      <image:caption>Man sitting outdoors with a Nixon Ripley watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/women-of-nixon</loc>
    <lastmod>2024-11-14T15:14:22+10:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/177D850A-E64E-43A3-AD53-2A539B863B8F_78c57ab5-9d4c-4362-a3d1-96659775fd12.jpg?v=1711554425</image:loc>
      <image:title>Words of Wisdom from Nixon’s Leading Ladies</image:title>
      <image:caption>Women employees of Nixon</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/how-a-watch-works</loc>
    <lastmod>2024-11-14T15:14:23+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Nixon_Thalia_11-1_blabacphoto_DSC_530723_0a67b753-af1c-4a39-9e14-bc368e04da4c.jpg?v=1714506721</image:loc>
      <image:title>How Does a Watch Work? The Basics: Battery-Powered &amp; Beyond</image:title>
      <image:caption>Nixon Thalia women&apos;s watch on the wrist of a painter</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/collectors-corner-inside-the-ultimate-nixon-subculture</loc>
    <lastmod>2024-11-14T15:14:25+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Y5A3345.jpg?v=1711554423</image:loc>
      <image:title>Collector&apos;s Corner: Inside A Subculture of Nixon Fans, Exotic Customs</image:title>
      <image:caption>Nixon watch collector shows off his favorite Nixon watches</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/nixon-seatrees-partnership</loc>
    <lastmod>2025-04-22T03:34:08+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/SeeTrees-589_083b9bb7-50ed-4e8b-88c9-292ac6c95d84.jpg?v=1745256848</image:loc>
      <image:title>SeaTrees x Nixon: Teaming Up to Reforest the Ocean</image:title>
      <image:caption>A mangrove tree planted by SeaTrees</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/inside-nixon-optimist</loc>
    <lastmod>2024-11-14T15:14:31+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/optimist-lifestyle-image-blog.png?v=1711554429</image:loc>
      <image:title>Limitless Energy, Polished Form: Optimist</image:title>
      <image:caption>Girl hanging outside driver side window of a van with a Nixon Optimist watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/suddenrush-banked-slalom-laax-2022</loc>
    <lastmod>2024-11-14T15:14:26+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/laax-nixon-image-1.jpg?v=1711554431</image:loc>
      <image:title>300+ Snowboarders at SuddenRush Banked Slalom LAAX</image:title>
      <image:caption>Downhill snowboarding event at SuddenRush</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/slush-wall-bangerz-2022</loc>
    <lastmod>2024-11-14T15:14:28+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/slush-wallbangerz-nixon-trophy-watch.png?v=1711554430</image:loc>
      <image:title>First-Ever SLUSH Wallbangerz Snowboard Contest + Nixon Best Time Award</image:title>
      <image:caption>Winners of Nixon trophy watch at SLUSH snowboarding event</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/how-quartz-watches-work</loc>
    <lastmod>2024-11-14T15:14:46+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/nixon-corporal-quartz-watch-blog-1_07d057d0-12a3-4498-8b78-0671f7e2a813.png?v=1714506725</image:loc>
      <image:title>Quartz Watches: A Brief History, How They Work and More</image:title>
      <image:caption>A man holds up the Nixon Corporal Quartz watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/how-solar-watches-work</loc>
    <lastmod>2024-11-14T15:14:34+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Light-Wave-Wholesale-Social-02-1200x630_c0227810-4fae-4019-8c66-9a3e14480094.jpg?v=1714506722</image:loc>
      <image:title>How Does a Solar Watch Work?</image:title>
      <image:caption>Skateboarder wearing a Nixon watch and holding his skateboard</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/time-teller-qr</loc>
    <lastmod>2024-11-14T15:14:32+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/22.1-D1-MISC-CodeName-1920x1080-Thumbnail-V01.png?v=1711554435</image:loc>
      <image:title>Time Teller QR. Scan it. Send it!</image:title>
      <image:caption>Gold Nixon Time Teller with a QR code</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/nixon-surfers-pick-best-surf-watch</loc>
    <lastmod>2024-11-14T15:14:36+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/nixon-best-surf-watch-list.jpg?v=1658854186</image:loc>
      <image:title>8 Surfers Pick the Best Nixon Surf Watch of All Time</image:title>
      <image:caption>Surfer goes through a huge wave</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/resize-metal-watch-band-micro-adjuster</loc>
    <lastmod>2024-11-14T15:14:40+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/resize-watch-band-micro-adjuster.png?v=1714506723</image:loc>
      <image:title>How to Use a Watch Band Micro Adjuster for Better Fit</image:title>
      <image:caption>A Nixon watch and the watch band micro adjuster</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/nixon-at-bang-slalom-2022</loc>
    <lastmod>2026-06-24T09:22:01+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Mikkel-Bang-Slalom-Blog-02_6e58def1-5887-4c95-8eb3-3fa8a7982811.jpg?v=1782256921</image:loc>
      <image:title>Set Your Timers for Bang Slalom 2022</image:title>
      <image:caption>Custom case back of the Nixon trophy watch for Bang Slalom 2022</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/adjust-watch-band-with-sliding-clasp</loc>
    <lastmod>2024-11-14T15:14:42+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/resize-sliding-clasp-watch-band.png?v=1714506724</image:loc>
      <image:title>How to Adjust a Milanese Mesh or Metal Watch Bracelet with Sliding Clasp</image:title>
      <image:caption>Sliding clasp on a metal watch band</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/nixon-seatrees-partnership-recap-2022</loc>
    <lastmod>2025-04-22T03:34:42+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/SeeTrees-409_9aed53ec-4f54-4878-a434-ad898b0038e7.jpg?v=1745256882</image:loc>
      <image:title>Here’s How Many Mangrove Trees We Planted with SeaTrees Last Month</image:title>
      <image:caption>SeaTrees planting mangrove trees in Indonesia</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/adjust-metal-watch-band-with-cotter-pins</loc>
    <lastmod>2024-11-14T15:14:43+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/resize-watch-band-with-cotter-pins.png?v=1714506721</image:loc>
      <image:title>How to Adjust a Metal Watch Bracelet with Cotter Pins</image:title>
      <image:caption>A Nixon watch that uses cotter pin links</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/nixon-x-independent-custom-built-to-grind</loc>
    <lastmod>2024-11-14T15:14:49+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Indy-Collab-Blog-Header_58753089-489b-4f0a-aeda-fdda671a88b8.jpg?v=1711554435</image:loc>
      <image:title>Nixon x Independent: Custom-Built to Grind</image:title>
      <image:caption>Nixon x Independent collaboration promotional image</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/what-are-watch-complications</loc>
    <lastmod>2024-11-14T15:14:51+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Y5A4192.png?v=1714506717</image:loc>
      <image:title>What are Watch Complications? A Complete Guide and Complication List</image:title>
      <image:caption>Chronograph and date display watch complications on Sentry Chrono</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/nixon-surf-watch-care</loc>
    <lastmod>2024-11-14T15:14:45+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/john-john-surf-watch-care.jpg?v=1719951345</image:loc>
      <image:title>How to Properly Care for Your Nixon Surf Watch</image:title>
      <image:caption>Surfer John John Florence sits in the water and uses his Nixon Surf watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/wizard-stick-beverage-sling-cooler</loc>
    <lastmod>2024-11-14T15:14:48+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/wizard-stick-beverage-sling-cooler-blog.png?v=1711554433</image:loc>
      <image:title>Savor a Hands-Free Summer with the Wizard Stick Beverage Sling</image:title>
      <image:caption>A man pulls a beverage out of his Wizard Stick Beverage Sling cooler</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/how-to-change-nixon-watch-battery</loc>
    <lastmod>2024-11-14T15:14:52+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/22-1_CUSTOM_ENGRAVING_REPAIR_6233.png?v=1714506720</image:loc>
      <image:title>How to Change a Nixon Watch Battery</image:title>
      <image:caption>The Nixon Service Center performs a repair on a Nixon watch.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/nixon-watches-that-dont-use-batteries</loc>
    <lastmod>2025-04-22T03:35:53+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/A429-293-life_2.png?v=1745256953</image:loc>
      <image:title>Our Best Men&apos;s and Women&apos;s Watches That Don’t Need Batteries</image:title>
      <image:caption>Close-up look at the Nixon Diplomatic Automatic watch.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/inside-sentry-solar</loc>
    <lastmod>2025-03-05T08:40:01+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Sentry-Solar-SS-C-Channel-Social-02-1080x1080_1_4bd03680-5344-4ddd-866a-4781a13ea17c.jpg?v=1741128001</image:loc>
      <image:title>Never Be Dead: Sentry Solar Leather &amp; Stainless Steel</image:title>
      <image:caption>Nixon Sentry Solar Stainless Steel in Black</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/brock-crouch-interview</loc>
    <lastmod>2025-04-22T03:22:43+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/BrockCrouch_Japan_Blotto_8687.jpg?v=1745256163</image:loc>
      <image:title>Brock Crouch Interview: How It Began + Hectic Moments</image:title>
      <image:caption>Nixon Team member Brock Crouch holds his snowboard on the slopes.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/jill-perkins-interview</loc>
    <lastmod>2025-04-22T03:32:37+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/JILL_PERKINS_BOLL_2021_1.jpg?v=1745256757</image:loc>
      <image:title>Jill Perkins Interview: Snowboarding, Music, Wisdom + More</image:title>
      <image:caption>Nixon Team athlete Jill Perkins shreds on her snowboard</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/nora-vasconcellos-interview</loc>
    <lastmod>2025-04-22T03:36:22+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/2022_TEAM_PORTRAITS_NORA_VASCONCELLOS_21258_6eee9efa-15aa-4fbf-b194-9297346cc800.jpg?v=1745256982</image:loc>
      <image:title>Nora Vasconcellos Interview: Endless Travels, New Projects, Hobbies + More</image:title>
      <image:caption>Nora Vasconcellos at a Nixon HQ photoshoot</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/nixon-x-rolling-stones-at-nude-bowl</loc>
    <lastmod>2024-11-14T15:15:00+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/HosoiLaybackGrindIMG_9956.jpg?v=1711554437</image:loc>
      <image:title>Nixon x The Rolling Stones: Fast &amp; Loud at Nude Bowl</image:title>
      <image:caption>Nixon x The Rolling Stones at the Nude Bowl</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/caity-simmers-interview</loc>
    <lastmod>2025-04-22T03:25:43+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Caity_SimmersHAW_9211_RyanChachiCraig_211202_1.jpg?v=1745256343</image:loc>
      <image:title>Caity Simmers Interview: New Countries, Video Editing, Fam + More</image:title>
      <image:caption>Nixon team member Caity Simmers surfs</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/john-gardner-interview</loc>
    <lastmod>2024-11-14T15:15:03+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/New_John_ollie.jpg?v=1711554446</image:loc>
      <image:title>John Gardner Interview: Meditation Retreats, Going Pro, Future Projects + More</image:title>
      <image:caption>Nixon Team member John Gardner pops an ollie</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/collectors-corner-2</loc>
    <lastmod>2025-04-22T03:26:27+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Collector3_43eb7c7e-a28c-44e5-8387-2785eb0004d3.jpg?v=1745256387</image:loc>
      <image:title>Collector&apos;s Corner 2: Diving Deeper into the World of Nixon’s Elite</image:title>
      <image:caption>Nixon watch collector Javier Cachón Zagalaz</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/john-john-florence-checks-in-while-sailing-across-the-pacific-ocean</loc>
    <lastmod>2024-11-14T15:15:06+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/JJF-fiji.jpg?v=1711554436</image:loc>
      <image:title>John John Florence Checks In While Sailing Across the Pacific Ocean</image:title>
      <image:caption>John John Florence in Fiji</image:caption>
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      <image:title>Behind the Nixon x Rolling Stones Collection</image:title>
      <image:caption>Nixon x Rolling Stones Collab Blog</image:caption>
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  <url>
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      <image:title>6 Skaters Share Top Picks for Watches</image:title>
      <image:caption>Skateboarder rocks Nixon gear</image:caption>
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  <url>
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      <image:title>Nixon Collector &amp; Chef Brings New Flavors West</image:title>
      <image:caption>Chef Robbie Felice making his famed pasta ramen</image:caption>
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  <url>
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      <image:title>Time Teller OPP: Made with Other People’s Plastic</image:title>
      <image:caption>Man wearing the Nixon Time Teller OPP</image:caption>
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      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Nixon_Optimist_blabacphoto_DSC_9797.jpg?v=1711554448</image:loc>
      <image:title>How to Store Watches at Home</image:title>
      <image:caption>Woman wearing the Nixon Optimist watch at home</image:caption>
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  <url>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Global-Holiday-GG-Landing-Tier2C-Desktop_a4acd6b8-e162-4848-b981-556ce32d7b67.jpg?v=1762380822</image:loc>
      <image:title>How to Pick the Best Watch for a 2025 Holiday Gift</image:title>
      <image:caption>Nixon holiday gift watches for men and women</image:caption>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/nixon-seatrees-giving-tuesday-2022</loc>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/2013_08_09_Kelp_Restora_DW_0028.jpg?v=1782255873</image:loc>
      <image:title>Nixon x SeaTrees Giving Tuesday 2022</image:title>
      <image:caption>A SeaTrees x The Bay Foundation kelp reforestation project</image:caption>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/recap-the-rad-2022</loc>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/glasert_20220125_Nixon_c2_0418.jpg?v=1719951347</image:loc>
      <image:title>Recap the Rad: Looking Back at Nixon in 2022</image:title>
      <image:caption>Surfers stand with their boards at the ocean</image:caption>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/2022-hio-hale-iwa-international-open-beach-cleanup</loc>
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      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/i-pm9xbwK-X2_b162432c-7fc2-4936-a71d-8250cd500447.jpg?v=1711554448</image:loc>
      <image:title>2022 HIO (Hale‘iwa International Open) Recap: Surfing + Beach Cleanup</image:title>
      <image:caption>2022 Hale‘iwa International Open</image:caption>
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  <url>
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      <image:title>New Release, Meet the Mullet: Work Hard, Party Harder</image:title>
      <image:caption>The new Nixon Mullet analog watch</image:caption>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/nixon-x-santa-cruz-vert-session</loc>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Santa-Cruz-B2B-1600x1200.jpg?v=1711554455</image:loc>
      <image:title>Nixon x Santa Cruz: Vert Session Celebration, Limited-Edition Anniversary Watches</image:title>
      <image:caption>The Nixon x Santa Cruz watch collection next to a variety of Santa Cruz skateboard gear.</image:caption>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/collectors-corner-3-51-30-chrono</loc>
    <lastmod>2024-11-14T15:15:26+10:00</lastmod>
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      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/5130-10.jpg?v=1711554449</image:loc>
      <image:title>51-30 Collector’s Corner: Insight into the Style Movement</image:title>
      <image:caption>Blake Patjens and his Nixon 51-30 watch collection</image:caption>
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  <url>
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      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Zach_Nixon_blabacphoto_DSC_7728.jpg?v=1711554454</image:loc>
      <image:title>Zach Miller Interview: Plane on Fire, Dew Tour Mayhem &amp; More</image:title>
      <image:caption>Nixon Team Athlete, Zach Miller</image:caption>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/women-of-the-nixon-team</loc>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/women-of-nixon-team-cover.png?v=1711554449</image:loc>
      <image:title>World Renowned Women on the Nixon Team</image:title>
    </image:image>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/what-is-a-field-watch</loc>
    <lastmod>2024-11-14T15:15:31+10:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Y5A4012.png?v=1714506720</image:loc>
      <image:title>What is a Field Watch? A Brief History and Examples of Field Watches</image:title>
      <image:caption>Man wearing a Nixon Corporal Field Watch while driving a car</image:caption>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/dress-watches-under-1000</loc>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Nixon_Spectra_9-5-21_blabacphoto_DSC_3403_9.jpg?v=1762462739</image:loc>
      <image:title>Nixon’s 10 Best Men&apos;s Dress Watches Under $1,000 in 2025</image:title>
      <image:caption>Man carrying a bag and wearing the gold Nixon Spectra dress watch</image:caption>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/seatrees-nixon-april-2023</loc>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Mo-Kelpforest2.jpg?v=1782255871</image:loc>
      <image:title>SeaTrees x Nixon: Supporting the Kelp Restoration Science Initiative</image:title>
    </image:image>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/nixon-phx-am-2023</loc>
    <lastmod>2024-11-14T15:15:35+10:00</lastmod>
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    <image:image>
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      <image:title>Nixon at Phoenix AM 2023 | Featuring Custom Mullet Watches</image:title>
      <image:caption>Nixon Mullet trophy watches at the Phoenix AM 2023</image:caption>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/the-nixon-hannah-eddy-collection</loc>
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      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/hannah-6.jpg?v=1745257125</image:loc>
      <image:title>Nixon x Hannah Eddy Collection: Own It in the Moment</image:title>
      <image:caption>Artist Hannah Eddy skateboarding at the Nixon watches headquarters</image:caption>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/nixon-hannah-eddy-woodward-2023</loc>
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      <image:title>Nixon and Hannah Eddy at Woodward Tahoe 2023</image:title>
      <image:caption>Hannah Eddy painting with Nixon and family at Woodward Tahoe</image:caption>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/mini-blaster</loc>
    <lastmod>2024-11-14T15:15:41+10:00</lastmod>
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      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/H012-917-view1.png?v=1711554444</image:loc>
      <image:title>Mini Blaster</image:title>
      <image:caption>Nixon Mini Blaster</image:caption>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/player</loc>
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      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/A140-1263-view1_386fb02f-f6a6-4029-96e1-fdfe4dea3cb9.png?v=1736784669</image:loc>
      <image:title>Player</image:title>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/lodown</loc>
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      <image:title>Lodown</image:title>
      <image:caption>Nixon Lodown</image:caption>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/descender</loc>
    <lastmod>2024-11-14T15:15:40+10:00</lastmod>
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      <image:title>Descender</image:title>
      <image:caption>Nixon Descender watch</image:caption>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/descender-sport</loc>
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      <image:title>Descender Sport</image:title>
      <image:caption>Nixon Descender Sport</image:caption>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/bang-slalom-2023</loc>
    <lastmod>2024-11-14T15:15:47+10:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/mikkel-bang-slalom-nixon-watches-1.png?v=1711554458</image:loc>
      <image:title>5th Annual Bang Slalom with Mikkel Bang and Nixon Trophy Watches</image:title>
      <image:caption>Nixon Sentry custom engraving for the Bang Slalom event</image:caption>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/happy-birthday-nixon-optimist</loc>
    <lastmod>2024-11-14T15:15:48+10:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Nixon_Optimist_blabacphoto_DSC_7558_1.png?v=1719951354</image:loc>
      <image:title>Celebrating 1 Year of the Nixon Optimist with User Reviews</image:title>
      <image:caption>Woman wearing the Nixon Optimist solar watch in Joshua Tree desert</image:caption>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/what-size-watch-to-wear</loc>
    <lastmod>2024-11-14T15:15:50+10:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Sentry_Lifestyle-watch_size_blog.jpg?v=1714506718</image:loc>
      <image:title>How to Decide What Size Watch You Should Wear</image:title>
      <image:caption>Man wearing an appropriately sized Nixon Sentry watch</image:caption>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/introducing-time-teller-solar-watch</loc>
    <lastmod>2024-11-14T15:15:51+10:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/A1369-510-Pixlee-2_1.jpg?v=1711554456</image:loc>
      <image:title>Introducing the Time Teller Solar: Harness the Power of the Sun</image:title>
      <image:caption>Man wears a gold Nixon Time Teller Solar watch while standing in the sun</image:caption>
    </image:image>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/what-are-jewels-in-a-watch</loc>
    <lastmod>2024-11-14T15:15:53+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/1687304007432.png?v=1714506723</image:loc>
      <image:title>What are Jewels in a Watch and What are They Doing in There?</image:title>
      <image:caption>The back of a fully jeweled Nixon automatic watch</image:caption>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/time-teller-collectors-corner</loc>
    <lastmod>2024-11-14T15:15:54+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/nixon-time-teller-watch-collection-2_99ca2143-c741-4f2c-b02d-6d22cb8685e3.jpg?v=1711554464</image:loc>
      <image:title>Time Teller Collector&apos;s Corner: Meet the Man Who Owns 52 Time Tellers</image:title>
      <image:caption>Jaiver Cachón wears three of his favorite Nixon Time Teller watches</image:caption>
    </image:image>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/4-nixon-surfers-share-their-favorites</loc>
    <lastmod>2024-11-14T15:15:55+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/glasert_20220125_Nixon_0932.jpg?v=1714506726</image:loc>
      <image:title>4 Nixon Surfers Share Their Favorite Surf Spots, Nixon Watches and More</image:title>
      <image:caption>Surfer waxes his surf board while wearing a Nixon Base Tide Pro watch.</image:caption>
    </image:image>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/nixon-25th-anniversary-premiere-photos</loc>
    <lastmod>2024-11-14T15:16:01+10:00</lastmod>
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      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/DSC_5927_e41b9c8a-9066-4008-8ad4-9662a7235d15.jpg?v=1711554466</image:loc>
      <image:title>PHOTOS: Nixon 25th Anniversary Video Premiere at Black Plague Brewing</image:title>
      <image:caption>Nixon 25th Anniversary Video Premiere at Black Plague Brewing</image:caption>
    </image:image>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/introducing-the-disk-watch</loc>
    <lastmod>2024-11-14T15:16:02+10:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/the_disk_digital_watch_screenshot.png?v=1711554469</image:loc>
      <image:title>Introducing the Disk: Our New Round Digital Watch</image:title>
      <image:caption>Nora Vasconcellos wearing the new digital watch from Nixon, the Disk</image:caption>
    </image:image>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/ticket</loc>
    <lastmod>2024-11-14T15:16:04+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/A1262-625-view1.png?v=1711554464</image:loc>
      <image:title>Ticket</image:title>
      <image:caption>Silver Nixon Ticket Watch</image:caption>
    </image:image>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/clique</loc>
    <lastmod>2024-11-14T15:16:05+10:00</lastmod>
    <changefreq>weekly</changefreq>
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      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/A1249-513-view1.png?v=1711554456</image:loc>
      <image:title>Clique</image:title>
      <image:caption>Gold Nixon Clique Watch</image:caption>
    </image:image>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/unit</loc>
    <lastmod>2024-11-14T15:16:06+10:00</lastmod>
    <changefreq>weekly</changefreq>
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      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/A197-624-view1.png?v=1711554462</image:loc>
      <image:title>Unit</image:title>
      <image:caption>Nixon Unit Watch</image:caption>
    </image:image>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/ascender</loc>
    <lastmod>2024-11-14T15:16:08+10:00</lastmod>
    <changefreq>weekly</changefreq>
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      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/A1208-722-view1.png?v=1725386521</image:loc>
      <image:title>Ascender</image:title>
    </image:image>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/time-tracker</loc>
    <lastmod>2024-11-14T15:16:09+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/A1245-1041-view1_6845c730-9981-4ddb-89f4-41024fb05431.png?v=1711554460</image:loc>
      <image:title>Time Tracker</image:title>
      <image:caption>Black Nixon Time Tracker Watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/comp</loc>
    <lastmod>2024-11-14T15:16:10+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/A408-2758-view1.png?v=1711554458</image:loc>
      <image:title>Comp</image:title>
      <image:caption>Black Nixon Comp Watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/diplomatic</loc>
    <lastmod>2024-11-14T15:16:11+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/A429-1418-view1.png?v=1711554468</image:loc>
      <image:title>Diplomatic</image:title>
      <image:caption>Gray Nixon Diplomatic Watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/clutch</loc>
    <lastmod>2024-11-14T15:16:12+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/A1166-504-view1_30dcb52e-172f-438a-ba06-ea2435edf561.png?v=1711554459</image:loc>
      <image:title>Clutch</image:title>
      <image:caption>Gold Nixon Clutch Watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/lynx-acetate</loc>
    <lastmod>2024-11-14T15:16:14+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/A1259-647-view1.png?v=1711554470</image:loc>
      <image:title>Lynx Acetate</image:title>
      <image:caption>Nixon Lynx Acetate Watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/dork-too</loc>
    <lastmod>2024-11-14T15:16:15+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/A1266-502-view1.png?v=1711554452</image:loc>
      <image:title>Dork Too</image:title>
      <image:caption>Gold Nixon Dork Too Watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/collectors-corner-5-100-nixon-watches</loc>
    <lastmod>2025-04-22T03:26:56+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Screenshot_155.png?v=1745256416</image:loc>
      <image:title>Collector&apos;s Corner 5: 100 Nixon Watches and Counting with Steven Yuratovac</image:title>
      <image:caption>The 100 Nixon watch collection of Steven Yuratovac</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/historical-events-shaped-by-time</loc>
    <lastmod>2024-11-14T15:16:17+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Regulus-Exp-WeTransfer-1920x1200_2_68e893d0-a2c0-4a29-968b-3c916c0ea8f5.jpg?v=1711554461</image:loc>
      <image:title>It&apos;s About Time: 4 Historical Events Shaped by Watches and Timekeeping</image:title>
      <image:caption>Nixon Regulus Expedition digital watch on a rock</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/nine-club-player</loc>
    <lastmod>2024-11-14T15:16:19+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Nixon-Nine-Club-Social.jpg?v=1711554473</image:loc>
      <image:title>Diamond on the Nine: Limited Edition Nine Club Player</image:title>
      <image:caption>Nixon Nine Club Player on The Nine Club set</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/year-in-review-2023</loc>
    <lastmod>2024-11-14T15:16:24+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/bestof2023landscape.jpg?v=1711554470</image:loc>
      <image:title>Recap the Rad: Reflecting on Nixon in 2023</image:title>
      <image:caption>Surfers on the beach with Nixon logo and text overlayed above them.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/watch-crystal-101</loc>
    <lastmod>2024-11-14T15:16:22+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Spectra-PaidSocial-product-1080x1080.png?v=1719951347</image:loc>
      <image:title>Watch Crystal 101: What They Are and What You Should Know</image:title>
      <image:caption>Mineral watch crystal and skeleton dial of the Nixon Spectra automatic watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/sentry-collectors-corner</loc>
    <lastmod>2024-11-14T15:16:29+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/robert-burton-nixon-sentry-collection-2.png?v=1713994106</image:loc>
      <image:title>Sentry Collector&apos;s Corner: A Collector from Within the Walls of Nixon</image:title>
      <image:caption>Nixon employee Robert Burton wearing 3 of his favorite Nixon Sentry watches.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/collectors-corner-best-sellers</loc>
    <lastmod>2024-11-14T15:16:31+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/robert-burton-nixon-sentry-collection-1.png?v=1725386526</image:loc>
      <image:title>Collector&apos;s Corner: Nixon&apos;s 3 Most Collected Watch Models</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/introducing-stinger-44-dive-watch</loc>
    <lastmod>2024-11-14T15:16:32+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Stinger_44_B2B_R1_Log-In_Page_banner.jpg?v=1725386518</image:loc>
      <image:title>Introducing the Stinger 44: A Dive Watch You Can Wear to the Dive Bar</image:title>
      <image:caption>Nixon Stinger 44 Ad</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/51-30-chrono-origin-story</loc>
    <lastmod>2024-11-14T15:16:35+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/A083-2084-details_25517.png?v=1711554475</image:loc>
      <image:title>51-30 Chrono: The Origin Story of the Most Extreme &quot;Deserted Island Watch&quot;</image:title>
      <image:caption>Silver and turquoise Nixon 51-30 Chrono watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/amelia-brodka-interview-exposure</loc>
    <lastmod>2025-04-24T02:57:13+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/amelia_fsair1_bba87b76-333c-4b96-a847-e21bfb320bf9.jpg?v=1745427433</image:loc>
      <image:title>INTERVIEW: Amelia Brodka on Empowering Women and Girls Through &apos;Exposure&apos;</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/sentry-origin-story</loc>
    <lastmod>2024-11-14T15:17:04+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Sentry_Gunmetal_EcommPLPBanner-750x460-M-V01.jpg?v=1713994099</image:loc>
      <image:title>Nixon Sentry: Weekend Energy Suitable for the Office Job</image:title>
      <image:caption>Gunmetal Nixon Sentry Watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/dylan-jaeb-interview</loc>
    <lastmod>2024-11-14T15:16:47+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Dylan_Jaeb_Nixon_Van-1_copy.jpg?v=1711554472</image:loc>
      <image:title>INTERVIEW: Dylan Jaeb on Joining the Nixon Team, Growing Up on Kauai, &apos;Daydream&apos;, and More</image:title>
      <image:caption>Skateboarder Dylan Jaeb looks up at the camera while standing behind a van</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/what-watch-to-wear-for-different-occasions</loc>
    <lastmod>2025-04-22T03:39:18+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Nixon_5-21-21_blabacphoto_DSC_0390_72c48391-6e26-448f-af0b-08830c4cbaed.jpg?v=1745257158</image:loc>
      <image:title>Tell Time and Say Something: What Watch to Wear for 5 Different Occasions</image:title>
      <image:caption>Man wearing a black Nixon watch and sitting on a stool</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/giving-tuesday-2023-the-skatepark-project</loc>
    <lastmod>2026-06-24T09:22:01+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/DSC_6440_5_cb88d7c6-2a3d-4f30-8672-2b385eb507ac.jpg?v=1782256921</image:loc>
      <image:title>Giving Tuesday 2023: Nixon &amp; The Skatepark Project</image:title>
      <image:caption>Young boy on a skateboard enjoys a skatepark built by The Skatepark Project</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/watch-dial-101</loc>
    <lastmod>2024-11-14T15:17:06+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/nixon-watch-dial-gallery.png?v=1719951346</image:loc>
      <image:title>Watch Dial 101: Everything to Know About the Face of Your Watch</image:title>
      <image:caption>Variety of Nixon watch dials on the 51-30 Chrono, Time Teller and Corporal</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/recap-slush-world-quarterpipe-championships-2024</loc>
    <lastmod>2026-06-24T09:22:02+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/2024_SLUSH_WQP_R_JILLPERKINS_P__ANDREW_MILLER_2.jpg?v=1782256922</image:loc>
      <image:title>RECAP: SLUSH World Quarterpipe Championships 2024</image:title>
      <image:caption>Jill Perkins snowboarding at SLUSH 2024</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/lume-watch-101</loc>
    <lastmod>2024-11-14T15:17:08+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/A1402-1256-view5.png?v=1717532887</image:loc>
      <image:title>Lume Watches: What They Are, How They Work, and More</image:title>
      <image:caption>The lume as featured on the limited edition Nixon Stinger 44</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/watch-band-101</loc>
    <lastmod>2024-11-14T15:17:09+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/21-2_CUSTOM_UPDATE-BANDS-TIER1-DESKTOP-02.png?v=1723046474</image:loc>
      <image:title>Watch Band 101: A Complete Guide to Watch Straps and Bracelets</image:title>
      <image:caption>A collection of Nixon watch bands sits on a wooden table.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/watch-case-101</loc>
    <lastmod>2024-11-14T15:17:11+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/parts-of-a-nixon-watch-case.png?v=1726071635</image:loc>
      <image:title>Watch Case 101: What Watch Cases Are &amp; Their Components and Variations</image:title>
      <image:caption>The crown and crystal of a Nixon watch case</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/the-making-of-the-nixon-time-teller-watch</loc>
    <lastmod>2024-11-14T15:17:12+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Time_Teller-PLPBanner-750x460-M-V01.webp?v=1726530969</image:loc>
      <image:title>The Making of the Nixon Time Teller Watch</image:title>
      <image:caption>Gold Nixon Time Teller watch dial</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/meet-patrick-smith-nirvana-launch-video-animator</loc>
    <lastmod>2024-11-14T15:17:13+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/sketches_02_87a71e01-552e-4296-838b-6a6036d927a3.jpg?v=1727808010</image:loc>
      <image:title>Meet Patrick Smith - The Animator Behind the Nirvana Launch Video</image:title>
      <image:caption>Sketches of the Nirvana launch animation coming to life</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/best-entry-level-watches</loc>
    <lastmod>2025-11-07T07:05:32+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Category_Tile_R3_New_-_Clutch_42_56727d7d-dad3-436d-9aa6-e927309b0d57.jpg?v=1762463132</image:loc>
      <image:title>Nixon Gift Ideas: 2025&apos;s Best Entry Level Watches for Men and Women</image:title>
      <image:caption>Close up on the details of the Nixon Clutch 42 watch.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/nixon-employee-holiday-gifts</loc>
    <lastmod>2025-11-07T06:56:16+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/A1441-5322-seeiton3_6fd57b2a-e167-4e8b-af79-88ceedf0a463.png?v=1762462576</image:loc>
      <image:title>Nixon Employees Pick the Best Gift Watches for the Holidays</image:title>
      <image:caption>Women&apos;s wrist wearing a gold Nixon Frankie watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/best-gift-watches-for-him</loc>
    <lastmod>2025-11-07T07:03:12+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/A1402-3086-seeiton3.png?v=1762462992</image:loc>
      <image:title>5 Best Nixon Watches to Gift Men in Your Life for the 2025 Holiday Season</image:title>
      <image:caption>Young man wearing a Nixon Stinger 44 watch in black.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/best-gift-watches-for-her</loc>
    <lastmod>2025-11-07T07:02:01+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/A1441-5325-seeiton3_f5ef280d-42e4-4e5c-8f87-9d43f237cca5.png?v=1762462921</image:loc>
      <image:title>5 Best Nixon Watches to Gift Women in Your Life for the 2025 Holiday Season</image:title>
      <image:caption>Woman wearing the Nixon Frankie analog watch in silver with a hand in her pocket.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/giving-tuesday-2024-43-institute</loc>
    <lastmod>2024-12-02T17:15:08+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/KB_Gym7_Randys_2014_blabacphoto_DSC_9361.jpg?v=1733123707</image:loc>
      <image:title>Giving Tuesday 2024: Ken Block&apos;s 43 Institute</image:title>
      <image:caption>Race car does donuts around Randy&apos;s Donuts for the 43 Institute of Ken Block</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/year-in-review-2024</loc>
    <lastmod>2025-01-05T01:00:02+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Recap_the_Rad_Desktop_R1_Caity_Simmers.jpg?v=1735943328</image:loc>
      <image:title>Looking Back at Nixon in 2024 - Recapping the Year&apos;s Greatest Hits</image:title>
      <image:caption>Nixon team rider Caity Simmers</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/the-star-wars-collection</loc>
    <lastmod>2025-01-14T02:11:30+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/STORMTROOPER-CHARACTER-LANDING-LARGE-BG-776x776_520x500_0b876494-16da-41bc-b81e-e4b1faeae02a.jpg?v=1736784690</image:loc>
      <image:title>The Star Wars Collection</image:title>
      <image:caption>Detail shot of the Nixon Safari Deluxe Star Wars Stormtrooper Edition</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/rotolog</loc>
    <lastmod>2025-01-23T09:55:37+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/LTD_Landing_page_mockup_R7_Rotolog_Tier_2_fdfb0ed4-6c13-49c0-a41b-79a9362c4569.jpg?v=1737590136</image:loc>
      <image:title>Rotolog</image:title>
      <image:caption>Close up view of the Nixon Rotolog</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/mission</loc>
    <lastmod>2025-01-23T10:17:09+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/nixon-mission-smart-watch_997a8f7a-b638-487c-9f7d-804a4dcfe126.webp?v=1737591429</image:loc>
      <image:title>Mission</image:title>
      <image:caption>Nixon Mission Smart Watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/5th-element</loc>
    <lastmod>2025-01-24T03:10:33+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/A1294-000-view1.png?v=1737652232</image:loc>
      <image:title>5th Element</image:title>
      <image:caption>Nixon 5th Element Watch in Silver</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/introducing-the-fisheye-collection</loc>
    <lastmod>2025-03-05T01:11:01+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
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      <image:title>Introducing the Fisheye Collection</image:title>
      <image:caption>Promotional collage for the Nixon Fisheye watch collection</image:caption>
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      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/0000s_0007_tina.jpg?v=1741374327</image:loc>
      <image:title>Looking Back to Celebrate International Women&apos;s Day 2025</image:title>
      <image:caption>Magazine feature of Tina Basich</image:caption>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/nixon-sentry-wobble-award</loc>
    <lastmod>2026-06-24T09:22:01+10:00</lastmod>
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      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/prix_lindex_collaboration-horlogere_montre_nixon_nirvana_f2e44e8d-9b0a-4959-94fe-dce4d87fb43e.webp?v=1782256921</image:loc>
      <image:title>Nixon Wins a Design Award for Sentry Wobble from the Nirvana Collection</image:title>
      <image:caption>Nixon Sentry Wobble with Nirvana Lindex Prize</image:caption>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/nixon-womens-watches-then-and-now</loc>
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      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/A1441-5323-life_1_af6777fa-ec49-4a03-83d4-aa3bc927da3a.png?v=1744909409</image:loc>
      <image:title>A Brief History of Women&apos;s Watches in the Nixon Lineup</image:title>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/nixon-co-founder-andy-laats-at-ted-vancouver</loc>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/image001.jpg?v=1746722844</image:loc>
      <image:title>Nixon Co-Founder Andy Laats at TED in Vancouver, Canada</image:title>
      <image:caption>Nixon Co-Founder Andy Laats speaks at TED in Vancouver, Canada</image:caption>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/damin-lujan-interview</loc>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/damin-lujan-interview-desktop-header_ba70623c-20b4-4ccb-9e36-07222916a18b.png?v=1747937264</image:loc>
      <image:title>INTERVIEW: Damin Lujan on His Art for Rolling Stones, Ripper, Woodward Mural and More</image:title>
      <image:caption>Silhouette of artist Damin Lujan and a spray paint can</image:caption>
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  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/interview-zach-miller-weighs-in-on-the-nixon-fisheye-collection</loc>
    <lastmod>2025-06-11T06:38:51+10:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/0V8A4700_resized.jpg?v=1749587929</image:loc>
      <image:title>INTERVIEW: Zach Miller Weighs in on the Nixon Fisheye Collection</image:title>
      <image:caption>Zach Miller portrait with the fisheye camera lens</image:caption>
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  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/how-to-choose-the-right-watch-size</loc>
    <lastmod>2025-07-25T03:21:19+10:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/watch-size-blog-mobile-header_d80ac400-79da-43b3-be8f-f216572b77d0.jpg?v=1753377679</image:loc>
      <image:title>How to Choose the Right Watch Size - A Comprehensive Guide</image:title>
      <image:caption>Woman wearing the Nixon Smyth 44 watch</image:caption>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/understanding-the-features-of-gmt-watches</loc>
    <lastmod>2025-08-22T07:28:05+10:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/A1422-5290-seeiton3.png?v=1755811684</image:loc>
      <image:title>Watch Complication Guide: Understanding the Features of GMT Watches</image:title>
      <image:caption>Man wearing the Nixon Drifter GMT watch</image:caption>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/chad-and-andy-on-the-nixon-don</loc>
    <lastmod>2025-08-26T02:27:29+10:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/A1433-533-view5.png?v=1756139249</image:loc>
      <image:title>INTERVIEW w/ Chad &amp; Andy: Reminiscing on the Re-Released Nixon Don</image:title>
      <image:caption>Close up of the Gold Don watch from Nixon</image:caption>
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  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/2025-rockstar-open-trophy-watch-recap</loc>
    <lastmod>2025-08-27T04:22:03+10:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/IMG_0566_3f9603f6-f6b2-4f83-a8ce-ca501fe467a3.jpg?v=1756232522</image:loc>
      <image:title>2025 Rockstar Open Trophy Watch Recap</image:title>
      <image:caption>Three young skaters celebrate their awards</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/best-watches-for-travelers</loc>
    <lastmod>2025-11-07T07:01:00+10:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Drifter40_R4_50_50_2_2daad190-c4b9-4bf4-9845-0c83da844466.jpg?v=1762462860</image:loc>
      <image:title>5 Best Nixon Watches for Travelers</image:title>
      <image:caption>Nixon Drifter GMT watch sitting on a map for travel.</image:caption>
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  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/collectors-corner-nixon-banks-collector</loc>
    <lastmod>2025-10-17T06:41:54+10:00</lastmod>
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      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/dc029bd3-6a2c-4722-bbd2-04435fdb3910-1_all_184807.jpg?v=1760647314</image:loc>
      <image:title>Collector&apos;s Corner: The Man with (Almost) All of the Banks</image:title>
      <image:caption>Nixon Banks collector, Henrik Dalgaard, showing his collection</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/best-watches-under-500-for-men-and-women</loc>
    <lastmod>2025-11-07T07:55:36+10:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Echo38_Web_Assets_R4_Tier2_Desktop_bba4b694-8f1a-45dd-bdf0-46ccdef32d7c.jpg?v=1762466136</image:loc>
      <image:title>Nixon Gift Ideas: Best Watches Under $500 for Men and Women in 2025</image:title>
      <image:caption>Man picks a song on the jukebox while wearing a Nixon Echo 38 analog watch</image:caption>
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  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/giving-tuesday-2025-protect-our-winters</loc>
    <lastmod>2025-12-01T10:47:20+10:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/2410-2019-061413960172176653631-1600x900_d2b57261-39d4-4462-b395-fdeaa4ce2557.jpg?v=1764550040</image:loc>
      <image:title>Help Us Support Protect Our Winters for Giving Tuesday 2025</image:title>
      <image:caption>Protect Our Winters team photographed in the American west</image:caption>
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  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/nixon-team-holiday-gift-picks</loc>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Athlete_Picks_email_R3_slice_4_cbeda14e-621a-4e97-997a-25596c98dcdd.jpg?v=1764110290</image:loc>
      <image:title>8 Nixon Team Athletes Pick Their Favorite Holiday Gifts for 2025</image:title>
      <image:caption>Jill Perkins Nixon promotional image for the holiday season</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/recap-the-rad-at-nixon-in-2025</loc>
    <lastmod>2025-12-30T05:38:07+10:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Fisheye_Supporting_R1_5_PLPBanner_Mobile_0c60bcf0-41d0-4d97-9b4b-a717226895bc.jpg?v=1767037087</image:loc>
      <image:title>What Happened at Nixon in 2025: Reminiscing on the Year&apos;s Greatest Hits</image:title>
      <image:caption>Nixon Fisheye collection marketing material</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/mikkel-bang-presents-lynx</loc>
    <lastmod>2026-01-14T09:07:02+10:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Fullpart_LYNX_thumbnail.png?v=1768000047</image:loc>
      <image:title>Mikkel Bang Presents “LYNX”</image:title>
      <image:caption>Video thumbnail from the newest Mikkel Bang snowboarding film</image:caption>
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  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/nixon-ltd-rock-collection-returns-for-musicares-where-music-history-meets-timekeeping</loc>
    <lastmod>2026-01-16T04:19:12+10:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/ROCK_LTD_SENTRY_CRIST_NOVOSELIC_7089_e795b7ff-3d2f-4fa6-a977-f5d0a0c8f130.jpg?v=1768501152</image:loc>
      <image:title>Nixon LTD Rock Collection Returns for MusiCares: Where Music History Meets Timekeeping</image:title>
      <image:caption>Krist Novoselic jacket turned into a Nixon watch</image:caption>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/collectors-corner-arnaud-gailliard</loc>
    <lastmod>2026-01-16T04:19:13+10:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/image4.jpg?v=1768501153</image:loc>
      <image:title>Collector&apos;s Corner: Arnaud Gailliard on the Capital, Time Tellers and the Stories Behind His Collection</image:title>
      <image:caption>Nixon Collector Arnaud Gailliard with this Nixon Time Tellers</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/interview-kyan-yang</loc>
    <lastmod>2026-01-29T04:30:59+10:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/8hafdVmQ_73d8fb84-1213-4c44-98de-f91fb3ee6201.jpg?v=1769625059</image:loc>
      <image:title>INTERVIEW: Kyan Yang and His New Film Burning Desire</image:title>
      <image:caption>Kyan Yang surfing</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/introducing-the-51-30-chrono-friday-the-13th-valenteenth-edition</loc>
    <lastmod>2026-02-13T04:49:32+10:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/A1473-5403-view5.png?v=1770922172</image:loc>
      <image:title>Introducing the 51-30 Chrono Friday the 13th... Valenteenth Edition</image:title>
      <image:caption>Nixon 51-30 Chrono Friday the 13th Valenteeth Edition in the original packaging</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/andy-chad-reddit-ama-2026</loc>
    <lastmod>2026-03-04T07:10:16+10:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/REDDIT_AMA_Y5A2759.webp?v=1772572216</image:loc>
      <image:title>Chat with Nixon Co-Founders Andy Laats and Chad DiNenna on Reddit AMA</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/we-went-on-reddit-and-asked-you-anything-heres-what-happened</loc>
    <lastmod>2026-03-11T08:14:14+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/REDDIT_AMA_Y5A2764.webp?v=1773180854</image:loc>
      <image:title>We Went on Reddit and Asked You Anything - Here&apos;s What Happened</image:title>
      <image:caption>Nixon Co-Founders Andy and Chad posing with Reddit AMA verification signs</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/welcome-leo-valls-to-the-nixon-team</loc>
    <lastmod>2026-03-17T06:09:51+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/gZ9rSQ9_3d7f1164-44ee-4724-8c3b-6255372ed33b.jpg?v=1773691790</image:loc>
      <image:title>Welcome Leo Valls to the Nixon Team</image:title>
      <image:caption>Skateboarder and new Nixon Team Rider Leo Valls posing in a photoshoot</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/nick-sinutko-left-hand-recipe</loc>
    <lastmod>2026-03-19T00:00:04+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/left-hand-cocktail.webp?v=1773788529</image:loc>
      <image:title>Special Cocktail Recipe: Nick Sinutko&apos;s &quot;Left Hand&quot;</image:title>
      <image:caption>Coffee-inspired Left Hand cocktail sits on a table</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/april-fools-dogs-of-nixon</loc>
    <lastmod>2026-04-01T08:47:24+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/All_Dogs.webp?v=1774997244</image:loc>
      <image:title>Meet the Many Dogs of the Nixon Office</image:title>
      <image:caption>The many dogs of the Nixon office pose together</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/32nd-annual-tampa-pro-and-nixon-trophy-watches</loc>
    <lastmod>2026-04-09T09:13:09+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/26-1_TAMPA_PRO_17138.jpg?v=1775689988</image:loc>
      <image:title>32nd Annual Tampa Pro and Nixon Trophy Watches</image:title>
      <image:caption>Nixon Trophy 51-30 Chrono for Tampa Pro in box</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/collectors-corner-the-man-behind-nixonipedia-karl-dix</loc>
    <lastmod>2026-05-06T18:00:04+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/IMG_20260414_103156190.webp?v=1778021060</image:loc>
      <image:title>Collector&apos;s Corner: The Man Behind Nixonipedia, Karl Dix</image:title>
      <image:caption>The complete Nixon watch and soft good collection of Nixon collector Karl Dix</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/collectors-corner-saluting-9-nixon-fans-from-around-the-world</loc>
    <lastmod>2026-05-31T06:51:01+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/IMG_20260414_103315533_1.webp?v=1779224052</image:loc>
      <image:title>Collector&apos;s Corner: Saluting 9 Nixon Fans from Around the World</image:title>
      <image:caption>A vast collection of Nixon watch and promotional items</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/what-is-an-analog-watch</loc>
    <lastmod>2026-05-22T02:47:20+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/A1444-513-seeiton4_7de93d6d-1c0b-43c5-aafd-db217399e863.png?v=1779382040</image:loc>
      <image:title>What is an Analog Watch? A Complete Beginner&apos;s Guide</image:title>
      <image:caption>Woman crossing her arms while wearing a Nixon Fremont 40 analog watch in gold</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/analog-watch-vs-digital-watch</loc>
    <lastmod>2026-05-25T03:49:02+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Site_26.1_R2_4_Product_Media_copy_c2ea53f9-3fc8-4a44-a277-fff828a3165d.jpg?v=1779385775</image:loc>
      <image:title>Analog Watch vs. Digital Watch: Which One Is Right for You?</image:title>
      <image:caption>Close up of a dial on a Nixon analog chronograph watch in black and gold</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/analog-watch-vs-smartwatch</loc>
    <lastmod>2026-06-03T03:49:03+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Rectangle_1_4_82470651-7834-4e6e-8c11-0b731cff4c9b.jpg?v=1779385787</image:loc>
      <image:title>Analog Watch vs. Smartwatch: What You&apos;re Really Giving Up (And Gaining)</image:title>
      <image:caption>A Nixon Time Teller analog watch rests on a unique background</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/best-analog-watches-for-men</loc>
    <lastmod>2026-06-08T07:01:03+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/A1389-5373-seeiton3_e5953c58-f0df-4921-a2b7-2de03a81b0f3.png?v=1779397404</image:loc>
      <image:title>Nixon&apos;s 10 Best Analog Watches for Men in 2026</image:title>
      <image:caption>Man wearing a Nixon 51-30 Chrono analog watch with his hand in his pocket</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/nixons-10-best-analog-watches-for-women</loc>
    <lastmod>2026-07-29T08:56:10+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Womens_LP_Tier_2_R1_Tier_2A_Mobile_a4c857de-86b0-4cd4-b8a3-6563dfb5fa35.jpg?v=1785279369</image:loc>
      <image:title>Nixon&apos;s 10 Best Analog Watches for Women in 2026</image:title>
      <image:caption>Woman laughing while wearing the Nixon Frankie analog watch for women</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/best-analog-watches-under-200</loc>
    <lastmod>2026-06-12T07:10:04+10:00</lastmod>
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    <image:image>
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      <image:title>Nixon&apos;s 7 Best Analog Watches Under $200</image:title>
      <image:caption>Woman wearing a Nixon Time Teller watch with her hand on her jeans</image:caption>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/best-analog-watches-under-300</loc>
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      <image:title>Nixon&apos;s 10 Best Analog Watches Under $300</image:title>
      <image:caption>Man wearing a Nixon Echo 38 analog watch and selecting a song on the jukebox</image:caption>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/best-minimalist-analog-watches-for-men-and-women</loc>
    <lastmod>2026-06-18T09:04:02+10:00</lastmod>
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      <image:title>Best Minimalist Analog Watches for Men and Women</image:title>
      <image:caption>Man wearing a Nixon Porter Leather with his hand in his pocket</image:caption>
    </image:image>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/best-analog-watches-for-everyday-wear</loc>
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      <image:title>Best Nixon Analog Watches for Everyday Wear</image:title>
      <image:caption>Man with arms crossed wears the Nixon Fremont 40 analog watch</image:caption>
    </image:image>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/what-to-look-for-in-an-analog-watch-a-first-timers-buying-guide</loc>
    <lastmod>2026-06-24T05:35:06+10:00</lastmod>
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      <image:title>What to Look for in an Analog Watch: A First-Timer&apos;s Buying Guide</image:title>
      <image:caption>Man with arms crossed wearing a Nixon Corporal Stainless Steel analog watch</image:caption>
    </image:image>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/how-to-match-your-analog-watch-to-your-outfit-a-simple-style-guide</loc>
    <lastmod>2026-06-29T04:31:02+10:00</lastmod>
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      <image:title>How to Match Your Analog Watch to Your Outfit: A Simple Style Guide</image:title>
      <image:caption>Man with his hands in his pockets while wearing a Nixon 51-30 Chrono analog watch</image:caption>
    </image:image>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/analog-watches-for-every-occasion-from-the-beach-to-the-boardroom</loc>
    <lastmod>2026-07-01T02:49:03+10:00</lastmod>
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      <image:title>Analog Watches for Every Occasion: From the Beach to the Boardroom</image:title>
      <image:caption>Woman with gold jewelry and a red jacket wears a gold Nixon Frankie analog watch</image:caption>
    </image:image>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/the-best-analog-watch-straps-and-how-to-match-them-to-your-style</loc>
    <lastmod>2026-07-06T06:17:05+10:00</lastmod>
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      <image:title>The Best Analog Watch Straps and How to Match Them to Your Style</image:title>
      <image:caption>A collection of diverse watch bands in various colors, materials, and styles, including leather, silicone, and NATO straps, displayed on a wooden surface with watch tools.</image:caption>
    </image:image>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/how-analog-watches-work-the-mechanics-behind-the-hands</loc>
    <lastmod>2026-07-09T06:53:04+10:00</lastmod>
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      <image:title>How Analog Watches Work: The Mechanics Behind the Hands</image:title>
      <image:caption>Detail shot of Spectra watch in Black/Black</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/a-brief-history-of-the-analog-watch-from-pocket-to-wrist</loc>
    <lastmod>2026-07-13T08:22:04+10:00</lastmod>
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      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/HOL25_Tier_2_R1_Icons_1_Desktop_b6ded929-6400-4476-87ef-f0052634fb3d.webp?v=1780438995</image:loc>
      <image:title>A Brief History of the Analog Watch: From Pocket to Wrist</image:title>
      <image:caption>Close up of the details on a Nixon 51-30 Chrono analog watch</image:caption>
    </image:image>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/analog-watch-face-types-explained-indices-roman-numerals-and-more</loc>
    <lastmod>2026-07-16T03:56:05+10:00</lastmod>
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      <image:title>Analog Watch Face Types Explained: Indices, Roman Numerals, and More</image:title>
      <image:caption>Woman&apos;s arm with a silver watch on a steering wheel inside a car, with a black bag on the seat.</image:caption>
    </image:image>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/watch-hand-styles-explained-how-analog-watch-hands-affect-look-and-function</loc>
    <lastmod>2026-07-21T05:10:01+10:00</lastmod>
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      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/A1414-625-seeiton3.png?v=1780600259</image:loc>
      <image:title>Watch Hand Styles Explained: How Analog Watch Hands Affect Look and Function</image:title>
      <image:caption>Man wearing a silver Nixon Smyth 44 analog watch with his hand in his pocket</image:caption>
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  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/how-to-set-the-time-on-an-analog-watch-a-step-by-step-guide</loc>
    <lastmod>2026-07-27T07:49:03+10:00</lastmod>
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      <image:title>How to Set the Time on an Analog Watch: A Step-by-Step Guide</image:title>
      <image:caption>A close-up of a gold Nixon Sentry Solar watch with a black face, gold hour markers, and a date display showing &quot;FRI 13&quot;.</image:caption>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/best-analog-watches-for-teens-and-young-adults</loc>
    <lastmod>2026-08-03T07:55:01+10:00</lastmod>
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      <image:title>Best Analog Watches for Teens and Young Adults</image:title>
      <image:caption>Young adult riding a bike while wearing the Nixon Clutch 42 analog watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/analog-watch-crown-what-it-is-and-how-to-use-it</loc>
    <lastmod>2026-08-11T08:19:02+10:00</lastmod>
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      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/A346-5383-seeiton4.png?v=1781043632</image:loc>
      <image:title>Analog Watch Crown: What It Is and How to Use It</image:title>
      <image:caption>Woman wearing a silver Nixon Corporal analog watch</image:caption>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/thes-one-interview</loc>
    <lastmod>2026-06-20T10:36:25+10:00</lastmod>
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      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/chemistry-collective-interview-3.webp?v=1781915785</image:loc>
      <image:title>INTERVIEW w/ Thes One: Chemistry Collective, &quot;Timeless&quot;, and an Upcoming Event in San Diego</image:title>
      <image:caption>Thes One poses for a photo outdoors</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/automatic-vs-quartz-analog-watches-which-is-better</loc>
    <lastmod>2026-08-17T06:51:03+10:00</lastmod>
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      <image:title>Automatic vs. Quartz Analog Watches: Which is Better?</image:title>
      <image:caption>Close-up of a person wearing a gold skeleton watch, plaid shirt, and beige jacket, holding a black bag next to a classic black car.</image:caption>
    </image:image>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/analog-watch-gift-ideas-for-him-from-casual-to-dress</loc>
    <lastmod>2026-09-01T07:40:03+10:00</lastmod>
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      <image:title>Analog Watch Gift Ideas for Him: From Casual to Dress</image:title>
      <image:caption>Man has hands folded in front of him while wearing a gold and green Nixon Corporal Stainless Steel analog watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/best-analog-dress-watches-under-500</loc>
    <lastmod>2026-09-07T06:00:05+10:00</lastmod>
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      <image:title>Our Best Analog Dress Watches Under $500</image:title>
      <image:caption>Man wearing a silver Nixon Echo 38 analog dress watch with his hand in his pocket</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/go-skate-go-surf-day-2026-events</loc>
    <lastmod>2026-06-18T09:11:49+10:00</lastmod>
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      <image:title>Looking for a Go Surfing Day or Go Skateboarding Day Event? Check These Out</image:title>
      <image:caption>Man wearing the Nixon Frankie and holding his skateboard</image:caption>
    </image:image>
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  <url>
    <loc>https://nz.nixon.com/blogs/stories/the-locking-looper-yeah-we-invented-that</loc>
    <lastmod>2026-06-19T05:27:05+10:00</lastmod>
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      <image:title>Oh, the Patented Locking Looper? Yeah, We Invented That</image:title>
      <image:caption>Sketches of the early Locking Looper prototypes</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/blink-182-collab-unboxing-video</loc>
    <lastmod>2026-07-02T02:32:58+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/A1488-5430-packaging_17924.png?v=1782923577</image:loc>
      <image:title>Unboxing Video: blink-182 Collaboration Watches for blink-182 Day</image:title>
      <image:caption>blink-182 collaboration watch in the original packaging</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/nixon-day-scavenger-hunt-2026</loc>
    <lastmod>2026-08-12T08:23:37+10:00</lastmod>
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      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Scavenger_Hunt_Feed_2_1.webp?v=1786487017</image:loc>
      <image:title>Nixon Day Scavenger Hunt 2026</image:title>
      <image:caption>Nixon Day Scavenger Hunt prize watch pictured in a limited edition hard case</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/rockstar-open-trophy-watches-2026</loc>
    <lastmod>2026-08-20T06:24:19+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/Nixon_Awards_womens_street_finals_rseo_portland_2026_Dillon-06013.webp?v=1787171059</image:loc>
      <image:title>PHOTOS &amp; VIDEOS: Rockstar Energy Open Trophy Watches 2026</image:title>
      <image:caption>Close up of a female skateboarding holding her custom Nixon analog trophy watch at the 2026 Rockstar Energy Open</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/the-nixon-heat-still-the-thinnest-100-meter-10-atm-digital-sports-watch</loc>
    <lastmod>2026-09-04T05:20:26+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/23.1-D1-Website-MarchHomepage-5130Collection-Tier2B-Desktop-V01_9b8b58d1-be33-4f0d-a304-816302a318f5.jpg?v=1788463225</image:loc>
      <image:title>The Nixon Heat: STILL the Thinnest 100 Meter / 10 ATM Digital Sports Watch</image:title>
      <image:caption>A woman surfer sits on the beach with her surfboard while wearing a Nixon Heat surf watch.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/nixon-best-time-award</loc>
    <lastmod>2026-09-05T01:43:14+10:00</lastmod>
    <changefreq>weekly</changefreq>
    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/23_WRLD_QRTRS_PHOTO_MILLER_NIXON_HRUND_HANNA_THOR_2.webp?v=1788536593</image:loc>
      <image:title>Behind the Nixon Best Time Award: What it is and Why We Do It</image:title>
      <image:caption>A female snowboarder poses with her Nixon Best Time Award 51-30 Chrono trophy watch</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://nz.nixon.com/blogs/stories/nixon-timekeeping-takes-the-stage-at-the-first-x-games-league-winter-draft</loc>
    <lastmod>2026-09-18T02:58:43+10:00</lastmod>
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    <image:image>
      <image:loc>https://cdn.shopify.com/s/files/1/0566/8247/9794/articles/xgames-draft-nixon-clock-screenshot.webp?v=1789664322</image:loc>
      <image:title>Nixon Timekeeping Takes the Stage at the First X Games League Winter Draft</image:title>
      <image:caption>The presenters at the X Games League Winter Draft sitting in their booth while a Nixon branded clock ticks down the time between picks.</image:caption>
    </image:image>
  </url>
</urlset>
